WHAT’S TRENDING IN BEAUTY? THESE ARE THE MUST-TRY TRENDS OF THE YEAR! (2–3 MIN. READ)

The rules of the game are changing in the world of beauty. Makeup is no longer about hiding – it’s about showcasing healthy, naturally radiant skin. The biggest trend of 2025? Skincare as a ritual. No more random creams without a plan, but a thoughtful, minimalist routine that nourishes, protects, and illuminates the skin.

And makeup? It’s just there to gently highlight your natural beauty.

Here are the top trends making waves in beauty – and they pair perfectly with Reclar products:

1. At-home rejuvenation: RECLAR Re-merge
Want to rejuvenate your skin but don’t have the time or desire to visit salons? Meet Re-merge – a luxurious anti-aging treatment you can do yourself at home.

• This smart device combines three top-tier technologies:
• Electroporation – safely and painlessly delivers active ingredients deep into the skin
• LED therapy – red light stimulates cell renewal and collagen production
• Radiofrequency (RF) – for firmer, lifted, and more radiant skin

The result? Smoother, plumper, brighter skin – without stepping into a beauty salon.

2. Next-gen SPF: protection + care
Sunscreen is no longer just about “avoiding sunburn.” The new generation of SPF products both protects and cares – often replacing serum and day cream in one.

8-Peptide Moisture UV Sun Protector SPF 50+ offers:
• 8 peptides to firm and regenerate the skin
• Lactobacillus ferment for a balanced skin microbiome
• Hyaluronic acid for hydration and anti-aging

Lightweight, non-greasy, and perfect under makeup – leaves skin fresh and soft, never sticky.

3. Personalized skincare: based on what your skin really needs
Skincare is no longer “one-size-fits-all.” Reclar offers product lines that adapt to your skin’s current needs:
Calming & Soothing – for when your skin needs calming
Microbiome – to restore and balance your skin’s microbiome
Anti-aging – for hydration, elasticity, and regeneration of mature skin

You can easily build your own ritual that works – and evolves with you, even seasonally.

4. RECLAR Ritual Peeler: small device, big results
Clear, glowing, smooth skin – without a beautician? Yes! The Reclar Ritual Peeler is a multifunctional tool every serious skincare lover should have at home.

• Ultrasonic cleansing – gently removes dirt and dead skin cells
• Galvanization – enhances absorption of active ingredients
• LED light – red for anti-aging, blue for acne

Fast, effective, and perfect for everyday use. Professional skincare – anytime, anywhere.

5. No makeup makeup: less is more
When your skincare routine is on point, makeup becomes optional – just a soft enhancement. The trend is no makeup makeup: a fresh look, natural tones, radiant skin.

What do you need?
– tinted cream, BB or CC
– a touch of blush
– lip balm or gloss
– mascara → and you’re done.

Let your true beauty shine through – no heavy layers needed.

Today’s beauty trends are clear: fewer products, more function. When skincare makes sense, just a few steps are enough for your skin to glow, stay protected, and feel satisfied.

Reclar is embracing this trend – combining technology, science, and simplicity. Give your skin care with depth. And give yourself a moment of peace. Because beauty is born in those quiet moments.
 

COSMOPOLITAN BEAUTY 2021
K-BEAUTY 2016
HI-SEOUL 2017
BRAND STARS 2018
PREMIUM BRAND 2016